Here’s What Really Blew Me Away:
(Thanks to Seth Godin for this wonderful piece Sethgodin.typepad.com)
This message catches your attention and tells you why something MATTERED. Why something stood out.
We need more: Standing out. Exceptionalism. Memorable stuff.
We need less: Blending in. Ordinary stuff. Mediocrity. We have enough of that.
Seth Godin on: “but what really blew me away A simple fill in the blank for creating a remarkable service, partnership or experience”:
“I was pleased that I got what I paid for, that the food was properly cooked, that they honored their contract, that the roller coaster worked, that there was no trash on the ground, and that the staff looked me in the eye. But what really blew me away was”
By definition, whatever goes in the blank is an extra, more than you had to do. But what you must do to be considered remarkable. (Remarkable is what we call something we remark on).
The fear of what you’d hit. The speed with ‘no vision.’ What about running into/ over other competitors?
Question of the day:
So, what are you doing… to BLOW PEOPLE AWAY? To MAKE A DIFFERENCE? To CREATE A MEMORY